Welcome! These are my unfiltered thoughts. I hope to provide some insight and help with your digital marketing. Feel free to follow me on your favorite social network to see more tips like these.
🤔 Why is content so valuable? 🧐
Let me tell you! 👇🏻
People want to do business with other people. NOT with some corporate entity. Even large corporations often have personalities attached to them. Think Elon Musk and Tesla or John Legere and T-Mobile.
We want to do business with people we KNOW, LIKE, and TRUST.
Content is the way people get to know, like, and trust your business.
Create value, and people will provide value back to you.
If you need help with this, don't hesitate to let me know.
#content #contentmarketing #digitalmarketing #podcast #blog #socialmedia #value #branding
Genuine Connections = ⬆️ Sales
I just had an incredible conversation in the LinkedIn DMs with someone that I really look up to.
He posted a story and I sent him a quick message related to what he was talking about in the story.
This turned into an amazing GENUINE conversation about our businesses and goals.
The intention of this conversation wasn’t to sell.
I wasn’t spamming him.
Instead, I was building a real relationship.
We are now talking about potentially collaborating and doing business together.
Want more sales? Create relationships.
#jacobsthoughts #sales #connections #bereal
I just got off a call that reminded me of why I love LinkedIn so much!
I just talked to someone that:
- Is working on something amazing!
- Has so much passion
- Is going to be incredibly successful.
... and I’ve never met them before. LinkedIn connected us.
Thanks LinkedIn for connecting me with amazing people.
That 👆🏻is the power of a network!
#linkedin #connections #powerofanetwork
✏️ Is your copy working for you? 📄
🚨 This podcast episode will help! 🎙 (Link in the comments)
Words are powerful. Whether talking on a podcast or youtube video or writing copy for a website or social media post, your words give your ideal clients an opportunity to get to know you better. They also attract more of your ideal clients.
On this episode of #TrustCast, I talk with Abby J. Wilson, the master business copywriter, web designer, and developer.
Here are some highlights from our conversation:
- Businesses aren’t investing in copywriting.
- If your copy could be on a competitor’s website, it isn’t good. It should uniquely apply to your business.
- Talk to your customers! Conduct interviews or send out surveys. Use your customer’s words in your copy. Talk like they talk.
- “Copy is not written. Copy is assembled.”
Thanks for being on the podcast Abby! It was a great conversation, and I learned a lot.
#copywriting #copywritingtips #webdesigner #webdeveloper #marketing #podcast #trust #branding