Jacob Harmon
Jacob Harmon
I help businesses build trust and brand loyalty | πŸŽ™ Podcast: Trust Cast | ⭐️ JMH Media
May 5, 2020

🧐 Why do you post content on LinkedIn (or why don't you?)

I've been thinking about this question a lot lately, and here are some of my reasons:
πŸ’¬ It gives me an opportunity to share my thoughts.
πŸ“ˆ It helps me grow my network and meet new people.
πŸ™Œ It spreads awareness of my personal and business brands.
😳 I feel like I should (hey, I'm trying to be honest here, and it feels like everyone is saying you have to post consistently)

Why do (or don't) you post on LinkedIn? πŸ‘‡πŸ»

#linkedin #content #socialmedia #posts #curious

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Additional Thoughts

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August 2, 2020

Service

Last week, I committed to posting something faith promoting each Sunday. Today's topic is service.

In business and leadership, I believe that service is one of the most important things you can do. If a business serves their customers, clients, and employees, they'll be successful. If leader serves the people they lead, they'll be an effective leader.

In Matthew 23:11, Christ teaches: "he that is greatest among you shall be your servant." In this simple teaching, he taught the importance of humility and service. He didn't just say that though. He lived it. He, as the literal son of God, spent his entire life in the service of others.

#faithandbusiness #service #leadership #jacobsthoughts

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November 23, 2020

Interesting insights into Gen Z and Millennial Podcast listeners

Some interesting insights into Gen Z and Millennial Podcast listeners.

Whistle (link in comments) conducted a research study among Gen Z and Millennials in Fall 2020 to decode their relationships to podcasts.

KEY TAKEAWAY
Podcast listening is an active, engaged, and leaned-in experience. And, because this generation is actively listening, they are attuned and ready to receive a brand message.

INTERESTING FINDINGS:
1) Listeners tend to be affluent, male sports fans
2) Podcasts are replacing TV as a way to enhance other activities
3) People prefer to learn with podcasts over books
4) Hosts need to be funny and relatable
5) Gen Z prefers shorter duration, unscripted, and off-the-cuff formats

Now is the time! Podcasts provide a uniquely personal way to build brand loyalty and trust with your target audience.

If you have any questions about podcasting I'd be happy to jump on a call and chat.

#podcast #jacobsthoughts #brandloyalty #trust #genz #millennials

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August 11, 2020

Networking Leads to Awesome People

I just got off a call that reminded me of why I love LinkedIn so much!

I just talked to someone that:

- Is working on something amazing!
- Has so much passion
- Is going to be incredibly successful.

... and I’ve never met them before. LinkedIn connected us.

Thanks LinkedIn for connecting me with amazing people.

That πŸ‘†πŸ»is the power of a network!

#linkedin #connections #powerofanetwork

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