Jacob Harmon
Jacob Harmon
I help businesses build trust and brand loyalty | 🎙 Podcast: Trust Cast | ⭐️ JMH Media
April 23, 2020

I've been thinking a lot about friction lately. Especially as I'm working from home and have more distractions than ever before.

Friction is simply a tool in our toolbox. Are you using it to your advantage?

⏫ We should increase friction in the things we want to stop doing. (example: move distracting apps to a distant page and folder on your phone).

⏬ We should decrease friction for the things we want to do more (example: I've started putting a book next to my bed so I read more often).

These ideas are not my own :) Thanks to Nir Eyal and his book, Indistractible, for helping me think about this.

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October 20, 2020

Steady Improvements Make A Big Difference

Steady, small improvements make a big difference.

Instead of trying to conquer the world today, make 1 small improvement every day.

Just as the Grand Canyon wasn't forged in a day or week, we can make small incremental changes in our lives that become majestic masterpieces over time.

I've started writing down one thing I'd like to do better each day in the morning. This has become part of my daily planning process. These small incremental changes will slowly make me into the person I want to become.

You got this!

#jacobsthoughts #selfimprovement #smallthingsmatter #littlebylittle

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November 30, 2020

Social media and technology have just about destroyed relationships in business.

Social media and technology have just about destroyed relationships in business.

The very thing they were meant to foster and create has all but disappeared.

We're surrounded by fake connections, vanity metrics, and DM sales pitches. REAL genuine connections are becoming rare.

How can we fix this? As marketers, it's our job to create real relationships, brand loyalty, and TRUST with our customers.

I'm launching a brand new podcast dedicated to finding the answer to building trust in business. Here's the first episode.

Please subscribe as episode 2 comes out tomorrow!

#podcast #trust #brandloyalty #authenticity

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June 26, 2020

The Key to Building a Powerful Brand

The 🔑 to building a powerful brand...
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🌟 Be yourself! Authenticity!

🤝 People want to do business with other people that they KNOW, LIKE, and TRUST.

🎨 The best way to get people to know like and trust you is to create authentic content.

⁉️ But what if people don't like me? Simple. Then they aren't the type of people you want to do business with.

🙌 Your ideal customer is the person that aligns with your values and who you are.

BE YOURSELF. This will attract the right customers 😎

Have a great weekend everyone! ✌️

#branding #authenticity #jmhmedia

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