Jacob Harmon
Jacob Harmon
I help businesses build trust and brand loyalty | 🎙 Podcast: Trust Cast | ⭐️ JMH Media
October 11, 2020

The greatest accomplishment, the thing I’m most proud of:

❌ It isn't my work
❌ or the money I've made
❌ It isn’t my degree
❌ It’s not likes, comments or followers. Nope...

Instead it's this right here: my beautiful family. I’m so happy I’ll be with them for eternity.

This is my WHY. This is the reason I do everything I do.

What’s your why?

#mywhy #jacobsthoughts #family #faithandwork

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October 12, 2020

Genuine Connections = ⬆️ Sales

Genuine Connections = ⬆️ Sales

I just had an incredible conversation in the LinkedIn DMs with someone that I really look up to.

He posted a story and I sent him a quick message related to what he was talking about in the story.

This turned into an amazing GENUINE conversation about our businesses and goals.

The intention of this conversation wasn’t to sell.
I wasn’t spamming him.

Instead, I was building a real relationship.

We are now talking about potentially collaborating and doing business together.

Want more sales? Create relationships.

#jacobsthoughts #sales #connections #bereal

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April 23, 2020

Use Friction as a Tool

I've been thinking a lot about friction lately. Especially as I'm working from home and have more distractions than ever before.

Friction is simply a tool in our toolbox. Are you using it to your advantage?

⏫ We should increase friction in the things we want to stop doing. (example: move distracting apps to a distant page and folder on your phone).

⏬ We should decrease friction for the things we want to do more (example: I've started putting a book next to my bed so I read more often).

These ideas are not my own :) Thanks to Nir Eyal and his book, Indistractible, for helping me think about this.

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August 10, 2020

Building a Brand takes time and consistent effort... 


It is worth it.

Does building a brand take too much work?

If I'm honest, I think about this almost every day. It takes a lot of energy to consistently show up. It takes a lot of effort and time... Is it even worth it?

I'd argue that it is (that's probably not a surprise though).

You see, it's precisely BECAUSE it is so hard that it is worth it.

Let me explain - If building a powerful brand was easy, everyone would have one... and then no one would. Marketing is about STANDING OUT from the competition. In order to stand out, you have to be doing something they aren't.

Put in the work. It'll be worth it! :)

#jacobsthoughts #brandbuilding #effort #work #worthit

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