Welcome! These are my unfiltered thoughts. I hope to provide some insight and help with your digital marketing. Feel free to follow me on your favorite social network to see more tips like these.
Social media and technology have just about destroyed relationships in business.
The very thing they were meant to foster and create has all but disappeared.
We're surrounded by fake connections, vanity metrics, and DM sales pitches. REAL genuine connections are becoming rare.
How can we fix this? As marketers, it's our job to create real relationships, brand loyalty, and TRUST with our customers.
I'm launching a brand new podcast dedicated to finding the answer to building trust in business. Here's the first episode.
Please subscribe as episode 2 comes out tomorrow!
#podcast #trust #brandloyalty #authenticity
Last week, I committed to posting something faith promoting each Sunday. Today's topic is service.
In business and leadership, I believe that service is one of the most important things you can do. If a business serves their customers, clients, and employees, they'll be successful. If leader serves the people they lead, they'll be an effective leader.
In Matthew 23:11, Christ teaches: "he that is greatest among you shall be your servant." In this simple teaching, he taught the importance of humility and service. He didn't just say that though. He lived it. He, as the literal son of God, spent his entire life in the service of others.
#faithandbusiness #service #leadership #jacobsthoughts
✏️ Is your copy working for you? 📄
🚨 This podcast episode will help! 🎙 (Link in the comments)
Words are powerful. Whether talking on a podcast or youtube video or writing copy for a website or social media post, your words give your ideal clients an opportunity to get to know you better. They also attract more of your ideal clients.
On this episode of #TrustCast, I talk with Abby J. Wilson, the master business copywriter, web designer, and developer.
Here are some highlights from our conversation:
- Businesses aren’t investing in copywriting.
- If your copy could be on a competitor’s website, it isn’t good. It should uniquely apply to your business.
- Talk to your customers! Conduct interviews or send out surveys. Use your customer’s words in your copy. Talk like they talk.
- “Copy is not written. Copy is assembled.”
Thanks for being on the podcast Abby! It was a great conversation, and I learned a lot.
#copywriting #copywritingtips #webdesigner #webdeveloper #marketing #podcast #trust #branding
👇🏻 An Introduction to SEO.
Search Engine Optimization is improving your site’s visibility to search engines like google. It is a major way that people find you.
3 tips to improve your SEO:
🎨 Create content.
🌟 Make sure the content provides value
🔗 Increase links to your site (a great way to do this is podcasting)
This was just a VERY basic overview, but I hope it was helpful :).
#seo #searchengineoptimization #podcasting #digitalmarketing #searchengines #contentstrategy #content