Welcome! These are my unfiltered thoughts. I hope to provide some insight and help with your digital marketing. Feel free to follow me on your favorite social network to see more tips like these.
🤔 Selling Services vs. Selling Value 🤔
‼️ Spoiler Alert: Selling value is better.
I've been thinking a lot about this lately.
**I’ll use my business as an example:**
I can say that I provide:
- Digital Marketing
OR, I can sell:
- Business growth
- Clarity of vision
- An audience
- More leads
- More sales.
Obviously it’s better to sell value.
There are millions of website designers in the world. If I simply sell websites, my potential clients could literally go anywhere else and receive the same service. Selling value on the other hand lets them know what transformation you can create in their life. It’s much harder for competitors to compete on that.
PS: My LinkedIn headline will be changing soon. I don't think "JMH Media. ⭐️ Creating Brands | 🖥 Websites | 🎙 Podcasts | ✍🏻 Content | 🔥 Digital Marketing" fits my new vision.
#value #valueselling #jacobsthoughts #jmhmedia #sales
🤝 Relationships: the key to business growth 📈
💰 Do you want to make more sales?
⬆️ Do you want your business to grow?
🔥 Do you want to build a powerful brand?
Well of course you do! That's likely why you're on a platform like LinkedIn. Let me make it simple for you. Build REAL relationships and the growth will come.
🚫 Don't just connect with people -
🚫 Don't spam inboxes -
✅ Have real conversations
🚫 Don't be pushy -
✅ Find pain points and provide solutions
You'll learn that real connections and real relationships lead to sells... and those sells will lead to testimonials, referrals, and more sells.
You got this!
#sales #valueselling #marketing #jacobsthoughts
😱 Are you afraid to grow? 📈
Sometimes I am. The past month has been insane! I have about 10 web design projects that I'm working on, and it just keeps getting busier and busier.
While this is a good problem to have, it can be stressful... I'm at the point where I've decided to do 2 things:
1. I'm going to start charging more. This way I can take on less, higher-profile clients.
2. I'm going to start bringing in people to help grow and scale my business.
That's scary though!
Up to this point, my business has been all me. I'm a freelancer. If I fail, it's just me.
If I succeed, it's just me.
Bringing people in creates opportunities for growth, but also more pressure. Now, I'll be responsible for others.
Anyway, wish me luck! :)
#growth #marketing #webdesign #smallbusiness
🤔 Why is content so valuable? 🧐
Let me tell you! 👇🏻
People want to do business with other people. NOT with some corporate entity. Even large corporations often have personalities attached to them. Think Elon Musk and Tesla or John Legere and T-Mobile.
We want to do business with people we KNOW, LIKE, and TRUST.
Content is the way people get to know, like, and trust your business.
Create value, and people will provide value back to you.
If you need help with this, don't hesitate to let me know.
#content #contentmarketing #digitalmarketing #podcast #blog #socialmedia #value #branding