Welcome! These are my unfiltered thoughts. I hope to provide some insight and help with your digital marketing. Feel free to follow me on your favorite social network to see more tips like these.
🤔 Not sure what content to create?
Follow this simple formula:
1. Who is your perfect customer?
2. What questions and problems do they have?
- Don't just guess on this step. Go ASK your customer.
- Some tools: Google Trends, Quora, Facebook groups...
3. Find solutions to their problems.
4. CREATE content that answers their questions and solve their problems.
If you do this, you'll become a thought leader in your industry. You'll build trust and loyalty to your brand.
You got this!
#contentmarketing #targetaudience #jacobsthoughts #value #problemsolving
Do you want to change your behavior? Change your identity.
In a recent Self Improvement Daily episode, Brian Ford talked with Jim Fortinabout the power of identity. (A powerful podcast episode. Link in the comments)
A non smoker isn’t even tempted if someone asks them to smoke. Why? Because it’s part of their identity.
How many times have you heard “I don’t smoke.”
They don’t even have to decide because they identify as a non smoker.
🤔 What behaviors do you want to get rid of or create?
⭐️ Now decide what identity you need to adopt to become who you want to be.
An identity that has meant a lot to me is my identity as a child of God.
“The Spirit itself beareth witness with our spirit, that we are the children of God: And if children, then heirs; heirs of God, and joint-heirs with Christ; if so be that we suffer with him, that we may be also glorified together.” - Romans 8:16-17
Think about it. You are a literal son or daughter of the most powerful being. You are his heir. You are important. You have an infinite potential.
Don’t ever forget it.
Here’s a link to a music video that my little brother did. It has a powerful message. And my little family is in it.
#jacobsthoughts #faithandwork #faithandbusiness #identity #behavior #iamachildofgod.
How do you go about pricing conversations? Put all of your tips and tricks below 👇🏻
While I'm no expert on this subject, my personal opinion is to just say it how it is.
If you're too expensive for them, no big deal you weren't a right fit.
If you could have gone higher... no use stressing over it now!
What do you think?
#pricingstrategy #negotiation #jacobsthoughts
I’ve thought a lot about the hate, division, and polarization that we’re experiencing...
It seams like anyone that dare have a different opinion than me deserves hate..
How did we get here?
Where has civility and kindness gone?
Maybe we should start listening to the wisest, kindest man to ever walk the earth - our savior and older brother who said:
“Love your enemies, bless them that curse you, do good to them that hate you, and pray for them which despitefully use you.”—Matthew 5:44
#jacobsthoughts #faithandwork #love