Welcome! These are my unfiltered thoughts. I hope to provide some insight and help with your digital marketing. Feel free to follow me on your favorite social network to see more tips like these.
🤔 Not sure what content to create?
Follow this simple formula:
1. Who is your perfect customer?
2. What questions and problems do they have?
- Don't just guess on this step. Go ASK your customer.
- Some tools: Google Trends, Quora, Facebook groups...
3. Find solutions to their problems.
4. CREATE content that answers their questions and solve their problems.
If you do this, you'll become a thought leader in your industry. You'll build trust and loyalty to your brand.
You got this!
#contentmarketing #targetaudience #jacobsthoughts #value #problemsolving
Last week, I committed to posting something faith promoting each Sunday. Today's topic is service.
In business and leadership, I believe that service is one of the most important things you can do. If a business serves their customers, clients, and employees, they'll be successful. If leader serves the people they lead, they'll be an effective leader.
In Matthew 23:11, Christ teaches: "he that is greatest among you shall be your servant." In this simple teaching, he taught the importance of humility and service. He didn't just say that though. He lived it. He, as the literal son of God, spent his entire life in the service of others.
#faithandbusiness #service #leadership #jacobsthoughts
Does this annoy anyone else?
Or how about the classic: "let's grow our network. Like and comment on this post if you're open to connections..." 🤢
In my opinion, this is a sure-fire way to get engagement, but is it even effective?
By using tactics like this you aren't providing any real value.
You aren't targeting your audience and creating brand affinity.
You're simply getting likes and post views.
What's this worth?
I don't know, maybe I'm just grouchy today...
What do you think?
#jacobsthoughts #jmhmedia #engagement #linkedin
Perhaps never in our history has this teaching of Christ been more applicable:
“Love your enemies, bless them that curse you, do good to them that hate you, and pray for them which despitefully use you, and persecute you;”
May we show more kindness and love. Especially to those who disagree with us.