Jacob Harmon
Jacob Harmon
I help businesses build trust and brand loyalty | 🎙 Podcast: Trust Cast | ⭐️ JMH Media
December 1, 2020

✏️ Is your copy working for you? 📄

🚨 This podcast episode will help! 🎙 (Link in the comments)

Words are powerful. Whether talking on a podcast or youtube video or writing copy for a website or social media post, your words give your ideal clients an opportunity to get to know you better. They also attract more of your ideal clients.

On this episode of #TrustCast, I talk with Abby J. Wilson, the master business copywriter, web designer, and developer.

Here are some highlights from our conversation:
- Businesses aren’t investing in copywriting.
- If your copy could be on a competitor’s website, it isn’t good. It should uniquely apply to your business.
- Talk to your customers! Conduct interviews or send out surveys. Use your customer’s words in your copy. Talk like they talk.
- “Copy is not written. Copy is assembled.”

Thanks for being on the podcast Abby! It was a great conversation, and I learned a lot.

#copywriting #copywritingtips #webdesigner #webdeveloper #marketing #podcast #trust #branding

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August 21, 2020

The RIGHT Way To Sell

📈 The RIGHT Way To Sell 💰

Salespeople get a bad rap.

They're pushy, overly persistent, and don't listen.

Unfortunately, I believe that it's because they've been taught wrong.

Good salespeople are good marketers.

They find customer pain points.

Then they create solutions to those pain points.

When you provide value, the selling part is easy!

#sales #marketing #valueselling #jmhmedia #jacobsthoughts

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June 30, 2020

An Introduction to SEO

👇🏻 An Introduction to SEO.

Search Engine Optimization is improving your site’s visibility to search engines like google. It is a major way that people find you.

3 tips to improve your SEO:

🎨 Create content.
🌟 Make sure the content provides value
🔗 Increase links to your site (a great way to do this is podcasting)

This was just a VERY basic overview, but I hope it was helpful :).

#seo #searchengineoptimization #podcasting #digitalmarketing #searchengines #contentstrategy #content

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May 5, 2020

Why do you post content

🧐 Why do you post content on LinkedIn (or why don't you?)

I've been thinking about this question a lot lately, and here are some of my reasons:
💬 It gives me an opportunity to share my thoughts.
📈 It helps me grow my network and meet new people.
🙌 It spreads awareness of my personal and business brands.
😳 I feel like I should (hey, I'm trying to be honest here, and it feels like everyone is saying you have to post consistently)

Why do (or don't) you post on LinkedIn? 👇🏻

#linkedin #content #socialmedia #posts #curious

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