Welcome! These are my unfiltered thoughts. I hope to provide some insight and help with your digital marketing. Feel free to follow me on your favorite social network to see more tips like these.
I'm Launching my new Podcast!!!! - 🎉 Meet Trust Cast. 🎉
I believe that THE most important things in business are relationships and trust.
We're surrounded by fake connections and vanity metrics, but REAL genuine connections are what really matter.
I'm really excited to share this with the world. It's been in the works for months now, and I can't wait to see what you think.
1. Please give it a listen and send any feedback my way.
2. Please subscribe and give the show a rating.
3. I'm looking for guests. If you are a marketing professional that cares about relationships, trust, and authenticity, please reach out.
#podcast #trust #relationshis #brandloyalty #authenticity
🎙 Let's talk Podcasts for a bit… It seems like everyone is starting a podcast right now. 🎙
🦻🏻 70% of Americans have heard of Podcasts (up from 64% in 2018)
🎧 22% listen to Podcasts Weekly
🎙 There are ~750,000 podcasts. Up from 550,000 last year (compare to 23M YouTube channels)
😱 These channels have more than 29 million episodes
🕖 76.8% of podcast listeners listen for more than 7 hours a week
📺 61.2% of listeners spend more time listening to podcasts than consuming TV shows
🧐 80% listen to more than half of every episode.
Is the market overcrowded? Or is there still opportunity?
💭 I’d love to hear your thoughts 👇🏻 :)
Here are my 2 cents. There is a huge market opportunity for podcasts. The listener base is growing rapidly and podcast listeners are incredibly loyal (see above). That said, the more saturated the market becomes, the harder it will be to get ahead. Also, Podcasts aren’t easy. Most podcasts don’t last long. In fact, only 20% of podcasts have released an episode in the past 90 days. If you want to get into the game, be consistent. Your hard work will pay off :).
We started the SuccessQuest podcast a mere 30 weeks ago. I’m proud to say that we’ve been consistent. We haven’t missed a Thursday :).
Links to the statistics:
How Many YouTube Channels Are There?
I can't say it loud enough!
Start a podcast!
Even if you don't have very many listeners, a podcast is an incredibly powerful tool.
1. It will open doors to conversations and connections.
2. It will give you a never-ending stream of content that you can repurpose as:
- Blog posts
- Social media posts (ahem, 👇🏻 comes from my podcast)
3. It's an incredible learning opportunity. I've learned so much from my guests.
4. It's an incredible way for potential customers to get to know, like, and trust you.
I'll say it again! Start a podcast!
If you're interested, I'd be happy to jump on a FREE call to chat about your podcast idea.
#jmhmedia #jacobsthoughts #marketing #podcasting #relationships #networking #contentcreation
The greatest accomplishment, the thing I’m most proud of:
❌ It isn't my work
❌ or the money I've made
❌ It isn’t my degree
❌ It’s not likes, comments or followers. Nope...
Instead it's this right here: my beautiful family. I’m so happy I’ll be with them for eternity.
This is my WHY. This is the reason I do everything I do.
What’s your why?
#mywhy #jacobsthoughts #family #faithandwork