Jacob Harmon
Jacob Harmon
I help businesses build trust and brand loyalty | 🎙 Podcast: Trust Cast | ⭐️ JMH Media
November 16, 2020

How do you feel about the new google icons?

I get what they're going for:
- Brand consistency
- 1 design language
- Bright and colorful

That said, I feel that they made some major mistakes.
- It's really hard to differentiate their different products.
- The icons seem void of personality
- In some instances, they simply don't make sense. For example, the new Docs icon just looks like a poorly designed rectangle... not a document.

What are your thoughts? Do you like them?

#design #jacobsthoughts #usability

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New Google Icons
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January 31, 2020

Are you afraid to grow?

😱 Are you afraid to grow? 📈

Sometimes I am. The past month has been insane! I have about 10 web design projects that I'm working on, and it just keeps getting busier and busier.

While this is a good problem to have, it can be stressful... I'm at the point where I've decided to do 2 things:

1. I'm going to start charging more. This way I can take on less, higher-profile clients.
2. I'm going to start bringing in people to help grow and scale my business.

That's scary though!

Up to this point, my business has been all me. I'm a freelancer. If I fail, it's just me.
If I succeed, it's just me.
Bringing people in creates opportunities for growth, but also more pressure. Now, I'll be responsible for others.

Anyway, wish me luck! :)

#growth #marketing #webdesign #smallbusiness

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December 9, 2020

A branding lesson from Apple

A #branding lesson from #Apple
‍

🎧 Apple just released a $549 pair of headphones 🎧

🤑 Yes, you heard me right. $549.

🛍 And they've already sold out.

🤷🏼‍♂️ Why? How is it that they can sell a product that's so much more expensive than their competitors?

It's all about the brand.

Apple has two incredibly powerful brands behind this new product: Apple and AirPods.

They've built trust that they can build a premium experience with headphones.

Let's learn from Apple. The better your brand is, the more you can charge for your products and services because they'll be in higher demand.

🙌 Time to start working on your brand.

#jacobsthoughts #branding #brand #apple #airpods #airpodsmax #jmhmedia

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October 16, 2020

Choose to Act

You can choose to act... or be acted upon.

As a human, you have complete control and agency over your life. You can make decisions that impact the world around you. You can change the world.

or...

You can let the world around you decide what you do. You can let society, social networks, algorithms, or addictions dictate your actions and thereby your life.

It's your life. Take action. Be an agent for change.

#jacobsthoughts #makeanimpact #agency #choices

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